• Social Media Management

    Definition Social media management refers to the process of creating, scheduling, analyzing, and engaging with content posted on social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and others. It involves overseeing an organization’s social media presence to build brand awareness, attract customers, drive website traffic, and ultimately achieve marketing and business goals. Popular social…

  • SEO: Increase the chance of searchers to find your website

    An essential component of digital marketing, SEO or Search Engine Optimization, is a set of practices and strategies aimed at improving a website’s visibility on search engines like Google, Bing, and Yahoo. The goal of SEO is to increase organic (non-paid) traffic to a website by improving its ranking in search engine results pages (SERPs).…

  • Trending Job: Virtual Assistant

    A virtual assistant (VA) is an individual who provides administrative, technical, or creative support to clients from a remote location. Virtual assistants leverage technology to communicate and collaborate with clients without the need for physical presence in an office. They can offer a wide range of services, depending on their skills and expertise. Here are…

  • Stay relevant. Upgrade your skills.

    The development in information and communication technology such as Internet of Things (IoT) and robotics as well as the highly controversial artificial intelligence (AI), will certainly affect future job trends. They could either replace jobs or create new ones. The IoT refers to the interconnections of objects or things with other devices or systems over…

  • Ending Poverty in the Philippines

    In an undated slide presentation by João Pedro Azevedo of the World Bank Group, poverty was defined as “pronounced deprivation in well-being”. The definition takes the economic and social dimensions, i.e., the lack of decent shelter, insufficient food and poor health. There are various ways to measure poverty that take into account the type of…

  • HEALING THE EARTH: A TIME FOR ACTION

    I hail the Philippine Daily Inquirer for making environment its editorial today – the World Environment Day. The editorial urges President Ferdinand Marcos Jr. to be sincere in his pronouncements of our responsibility to preserve the Earth for future generations. The Philippines is still wanting of a “coherent, holistic climate change agenda”, a year after…